As of November 4th, 2024, Sol Beer is bringing the sunshine to your fingertips with the launch of its bold new 500ml can. Now available on shelves nationwide, this sleek, premium lager boasts the same sunny, refreshing taste that fans love—perfect for those spontaneous moments when the vibe calls for something extra. Whether you’re basking at a beach party, firing up the grill for a backyard braai, or winding down after a long day, the new 500ml can is your ideal companion for creating unforgettable memories.
“ONLY SOL CAN” Campaign: A Celebration of Positivity
To mark this milestone, Sol Beer is rolling out the electrifying “Only Sol Can” campaign—a vibrant, uplifting celebration of joy and connection. As South Africans navigate life’s challenges like loadshedding and rising costs, this campaign serves as a reminder to pause, recharge, and embrace the moments that truly matter.
“Sol is more than just an alcoholic beverage,” shares Shannon Barnes, Brand Manager of Sol Beer. “It’s a lifestyle that encourages people to celebrate life, embody positivity, and build meaningful connections. As we dive into the festive season, Sol invites everyone to embrace the sunny side of life and create memories that last forever.”
Win Big and Celebrate with Sol
Sol Beer is turning up the heat this summer with an exciting competition that gives fans the chance to win big! Here’s how you can get involved:
- Grab the new 500ml can from your nearest store.
- Scan the QR code available in-store, online, or on Sol Beer’s social media pages.
- Participate in one of four “ONLY SOL CAN” challenges on Sol’s Mobi site, designed to spread Sol’s signature energy.
- Upload your video and share it on social media with #LiveFromTheSunnySide, #OnlySolCan, and tag @SolBeerSA.
Amazing prizes are up for grabs, including one of three stylish Smeg fridges and exclusive tickets to Soltopia, Sol’s ultimate summer bash on December 14.
Experience Soltopia: The Ultimate Summer Bash
Get ready to dive into a day of music, fun, and unforgettable vibes at Soltopia, happening on December 14. This epic event will feature incredible lineups and interactive experiences designed to showcase Sol’s sunny spirit and bring people together. Stay tuned to Sol’s social media pages for more details—you won’t want to miss this!
New Look, Same Great Taste
Alongside the new 500ml can, Sol’s upgraded 330ml bottle adds a fresh touch to the brand’s signature style. With every sip, you’ll be reminded to celebrate the special moments that make life so sweet.
So, grab your crew, raise your cans, and toast to a summer of positivity, connection, and unforgettable memories.
For more information, visit www.sol.com or follow @SolBeerSA on Instagram.
Cheers to life, and remember: ONLY SOL CAN!